Beach wrestling, beach, World Championships, Pakistan, gold medal, oil wrestling

Beach Wrestling World Champ’s Delivers High-Flying, Fan-Friendly Action

Monday, October 30, 2017 - 12:33 By Tim Foley

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DALYAN, Turkey (October 24) – Muscular bodies and postcard sunsets met with top-level international wrestling and sprays of sand last week on the beaches of Dalyan, Turkey as United World Wrestling hosted the 2017 Beach Wrestling World Championships.

The championships were a celebration of the sport’s reemergence around the globe and the kickoff event for what the wrestling body believes will be the next big global sports phenomenon.

“Beach wrestling is an exciting area of development for our organization,” boasted United World Wrestling president Nenad Lalovic. “The appeal is right there for everyone to see. We are in the sun, and wrestlers are very fit people so when they compete everything is pleasing to the spectators no matter how much they know about wrestling.”

Wrestlers in the Cadet, Junior and Senior age groups competed in a total of 20 weight categories across the three-day event. Iran, Ukraine and Pakistan all took home gold medals in men’s beach wrestling, while Norway and Italy proved to be the dominant powers on the women’s side.

Beach wrestling is an especially appealing competition style for wrestlers from nations like Pakistan, India, Vietnam and dozens in Africa since their local styles are very similar. With constant growth Mr. Lalovic and others believe that the sport will help wrestling reach millions more young wrestlers and continue growing interest in the Olympic styles as well.

“Beach wrestling has a lot of potential. We want to see it in more countries in 2018 and are planning for a new event series to make sure that we inspire our young athletes to get out and be active in our sport,” said Lalovic.

The Beach Wrestling World Championships latched on to local excitement for oil wrestling and held a joint event on the final day of wrestling, combining the men’s freestyle 90kg and +90kg finals with a Turkish Oil Wrestling competition. Known as “yagli gures” the sport dates back more than a thousand years and holds an annual championship known as “Kirkpinar” which attracts more than 100,000 fans and is considered the longest continually running athletic event in history.

With big eyes for the future, beach wrestling will expand its offerings in 2018 with a tentatively approved global tour of five cities capped by an annual prize event.

For more information on beach wrestling and more follow United World Wrestling on Instagram, Facebook, Twitter and on our homepage.

Men’s Senior Beach Wrestling

Men’s 70kg

GOLD:  RADULOV SEMEN (UKR) df. Mohammad NADERI (IRI), 3-2 
BRONZE:  Veli YANTIR (TUR) df. Michael PETERS (USA), 4-2 
BRONZE:  Aimar ANDRUSE (EST) df. Arouzmanidis NIKO (GRE), 2-1 

Men’s 80kg

GOLD: Sayed Jafar GHASEMI (IRI) df. Omid Hassan TABAR JELODAR (IRI), 3-0 
BRONZE: Serkan CAVUSOGLU (TUR) df. VELIKSAR SERGII (UKR), 1-0 

Men’s 90kg

GOLD:  Muahammad Inam (PAK) df. Pejman Fazlollah TABAR NAGHRACHI (IRI), 2-1 
BRONZE:  Pavlidis THEODOSIOS (GRE) df. Petridis CHRISTOS (GRE), 3-0 
BRONZE:  Savvinov PLATON (RUS) df. Kerimkulov CHYNGYZ (KGZ), 3-0 

Men’s 90kg+

GOLD:  Pouga RAHMANI (IRI) df. Hakan AYDOGAN (TUR), 3-0 
BRONZE:  Ivanov FEDOR (RUS) df. Kargiotakis IOANNIS (GRE), 2-2 
BRONZE:  Engin DAGLI (TUR) df. GABRIEL ARMAND (USA), 2-0 

Senior Women’s Beach Wrestling

Women’s 60kg

GOLD: Francesca INDELICATO (ITA) df. CHRISTINA DEMIRKAN (GRE), 4-0 
BRONZE: Florine SCHEDLER (AUT) df. Nadir UGURUN PERCIN (TUR), 2-0 

Women’s 70kg

GOLD: Charlotte SKAVNER (NOR)
SILVER: Cesilie MAGNUSEN (NOR)
BRONZE: Meral KAYA (TUR)

Women’s 70kg+

GOLD: Cathrine FRILSETH (NOR) df. Pesnille ROJAR (NOR), 4-0 
BRONZE: Pistiava AIKATERINI EIRIR (GRE) df. F Zehra KANLIADA (TUR), 3-0  
Gallery
Beach Wrestling World Championships Dalyan

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Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.